Marko Koshnik (Ljubljana): MP3 and
underground
somebody could spend a life
nowadays trying to
connect together the remains of what used to
be (or seemed to be) *other/alternative/undergound* monster
somehow surviving from late 70's.
to connect near to dead
hopes of social engagement trough arts, culture and different
types of activism into a vital, self-sustaining body merging with
"new media activism" is a hard case as well.
to often
activists are lost in several layers offered by new technologies,
new network and marketing practices. it will take years of
failures to grasp with the basics, which, by my opinion
is:
1. it is not only military tech, as well it is based on
military (collective, corporate) social forms. it is hard for
individual (and the
culture of an individual is the only
possible starting point for civil society of any form) to approach
this kind of zoombie system without loosing the track.
2.
networks, which are technically offered for connections, are all
based on synchronisation through consuming, not creating or
collaborating. only inovative social use could change that, but
would have to be based deeper then
rock&roll...
ideologically, we could only continue from
where rock in opposition had failed: building systems parallel to
the dominant ones. taking over the
communication, production
and distribution until gaining the gravity, which would release
culture inside culture and staring influence the former.
all
the possibilities are here - more accessible and available then
they ever were - but where is motivation, where is an ability to
develop own
statements, desires, joys, political and social
standpoint, and nevertheless, esthetical basis for independent
share in-between creative minds?
without creating
continuous learning environments, which will structurally fit
closer to the culture of individualism then the prevailing
education processes, there will be nothing left to fight for.
alternative must grow
up, bridge over it's stoned, stylistic
image in the mirror, and start working on it's neural,
topographical and media infra structure. it is up to old partisans
today to learn the language of the youth and transcendent the best
experiences.
mp3 agony is just a drop of the flood which is
about to come. who can afford to survive by putting every single
creation for a free download? and, do alternatives really believe
somebody will download their songs? wake up! we
fight for the
live culture - we fight for places where people can meet. all the
digital tools must be used to move us from computers to body
presence,live experience! there is no digital political experience
on the offer which
would make it possible to understand the
world we live in.
there is no run off anymore. to stay
alive and on the ground, we will have
to understand the digital
tools better then our enemies.